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SEO Tips

Internal Link Building: Four Bullseye Techniques To Fire Up SEO

Link building is a killer SEO strategy to have under your belt for a small business, because there are a ton of different innovate strategies that can be used. If you run a website, you want your pages to be seen in search engines. In other words, maintaining a website should also include optimizing your pages for search engine spiders. Speaking of spiders, imagine a cobweb with many fibers. The more fibers a cobweb has, the better its stability is. It’s the same case with your website pages – when they are connected to each other, your chances of bringing your entire site to the higher echelons of Google rankings become better. This is the basic premise behind internal link building, which is basically connecting your web content to the other pages within your website.

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Impact of Site Image Optimization On SEO

Gone are the days where people read full articles and get excited over play of words and interesting topics. These days, social media has fueled the advent of images to convey messages and capture the attention of readers. I’m sure you are also part of this generation that feels unsatisfied if you don’t see photos or images attached to articles and blog posts. In other words, images have formed part and parcel of any writer’s output. For writers and bloggers, putting up a huge image in front of the article will immediately get the interest of potential readers. Unfortunately, big pictures have large file sizes that can make your website crawl. Any SEO company will tell you that this kind of issue spells big trouble for your site’s Google rankings, because the updated search algorithms discourage slow-loading pages.

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Five WordPress Plugins To Boost Your Site Traffic

Do you still remember the time when HTML was the only way to make a webpage (unless if you’re using the extremely limited WYSIWYG webpage editors at the time)? Boy, the current generation is living the life of easier website creation through the birth and development of WordPress. This blogging software has evolved from a tool for bloggers to a complete content management system (CMS) program. All you need to do is install the software, enter your content, and click “Publish”. On top of that, a lot of plugins have been created to enhance the search engine attractiveness of your WordPress-powered website. Just by installing choice plugins, you’re already replicating the skills and expertise of search engine optimization companies. If you’re looking for WordPress add-ons that can help you boost your website’s Google rankings, then you’ve come to the right place!

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Is SEO Right For My Business? Eight Reasons Why You Can’t Afford To Skip SEO

I’m sure some of you still doubt the importance of search engine optimization (SEO) for your website. After all, if people are really interested in your product or service, then they’ll just drop by your website and browse through your content. You might think that investing on SEO or enlisting the services of search engine optimization companies will not really do much to boost your sales. Let me stop you right there, and say that this kind of thinking is not of this world! If you look at society today, most of the people are online, probably hooked up with Facebook and other social networking sites. Most of the things that people read or learn about come from the Internet, and it’s not going to change anytime soon. In fact, the impact of online marketing is going to be bigger as each year comes.

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Why SEO Is Critical for Businesses in 2013

The online world has changed much since the evolution of social media. Businesses have also evolved in ways that we never imagined possible in the past, with some unique and outrageous startups being put up as each year passes. However, the most basic mantra of marketing your business has never changed – if you don’t have customers, then you don’t have a business. This mindset still holds true to this very moment. Business for the year 2013 was focused hugely on social media and online services, and we all can’t help but think that even the old online marketing techniques should still apply at this day and age. Heck, even the seemingly old concept of search engine optimization (SEO) is still very much effective as it was before.

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Using Infographics For Increased Follower Count And SEO Ranking

Have you been to a website that features a huge informational image panel that discusses anything you need to know about a particular niche or topic? What you’ve seen is probably an infographic (short for information graphic), which is an image representation of data or information to make things easier for site visitors to understand. I’m sure you’re part of the majority who can appreciate an image immediately but find it difficult or tedious to read a paragraph. This is where the power of infographics comes into play. It’s better for most people to see a picture rather than a bunch of words in order to get the message. Now, you’re probably wondering how infographics play a part in the Google rankings of your website pages. Here’s the main benefit in a nutshell: If people understand the information on your page, then they will most likely return to your website…

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Leveraging Social Media To Improve SEO

In a past article, I shared with you a key idea that not many search engine optimization companies are willing to bet on: SMO (or social media optimization) can boost SEO, not destroy it. I believe the two entities have the same backbone and structure, only with a different set of clothes. While both aim towards increasing the potential of your site to reach more people, SEO does this by upgrading the technical aspects of your website, while SMO uses social networking sites to propagate website URLs. In other words, the focus of SMO is to drive traffic to a particular website using links posted on social media accounts.

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Write, Write, Write: The Impact Of Frequent Article Posting On SEO

Do you remember the time when everyone was getting information through paper? Decades ago, the newspaper was the king of printed information, while encyclopedias were very useful for research. Heck, I can still vividly remember the complete set of encyclopedias stacked in our home library shelves! What made these paper media relevant was the content. Nowadays, we’re all about social media and websites. The current generation of readers might have shifted to viral information and quick how-to guides to life. However, the idea of getting the information across to your target readers is still relevant – and they do need more.

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The 3 Most Effective Off-Page SEO Strategies

3 most effective off-page seo strategies

For white-hat SEO companies, the answer to the life’s deepest questions is found in the cosmic balance between on-page and off-page work. It’s the yin and yang of search engine marketing. The eightfold path to SEO enlightenment… Okay, that might be too strong. But truth is, the interplay between these two pieces of SEO is the key to successful optimization. For now, we’ll be saving the on-page stuff for later and focusing on the 3 most effective off-page SEO strategies. On-page SEO involves maximizing your site’s potential by tending to your site directly. Some of the simplest approaches to on-page SEO include interlinking of blog pages, keyword optimization, and usage of image ALT text. Off-page SEO involves maximizing your site’s potential by focusing on work that’s being done outside on other websites. In general this involves building links from other sites back to yours. Here are the 3 most effective off-page SEO strategies we could find.

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