Google has announced an algorithm update to Local Search. What does it mean, and how will it impact your local ranking? Read on to learn more about how you might (or might not) want to change your...
The recent updates to Google My Business (now Google Business Profile) have prompted some concerns from small business owners who’ve worked hard on their local SEO. Read on for an overview of...
By now, you probably know that link building is one of the (many) critical factors to improving your visibility in search results. But did you realize that the words in your links matter just as much...
When you ask, “How much does SEO cost?” you usually get the answer, “it depends.” Sure, there are as many ways to pay for SEO as there are service providers. But I want to...
You’ve probably heard a lot about domain authority, but maybe you’re not sure exactly what domain ranking is and how page authority compares to domain authority. Most importantly, you’re...
As a marketing professional, gaining access to the keyword “not provided” Google Analytics data can give you a huge SEO advantage. Read on to learn how to unlock “not...
Now and then, a customer will ask us to employ an SEO tactic or pursue a keyword theme that, in our experience, won’t be effective in supporting their business goals. Worse than just not working,...
Although “canonicalization” is tough to say, it’s not tough to understand. Using canonical tags is a foundational (although often overlooked) part of technical SEO best practices.
Between the Q4 rush, the abbreviated weeks due to bank holidays, and having to juggle a litany of “real world” holiday prep, the holidays can often leave us feeling like we have more work than...
