Not sure how to get started with building local links? With some creative thinking and some stick-to-itiveness, you can establish relationships within your community to make it happen. Here are 14...
If you want to create SEO-friendly content, you need to invest in keyword research before you start writing. In this guide, I’ll explain why keyword research is so crucial and walk you through...
Connect with potential customers by sharing more about your business. Create a Google Business Profile post to highlight a sale, showcase new products, or promote an event. Here’s how to get...
Measure how well your SEO strategy is working and improve it with the additional insights you’ll gain when you connect Search Console to Analytics.
Think you need to remove your Google Business Profile listing? If you no longer want your business profile to appear in search results, here’s what you need to know about your options and what’s...
What are meta keywords, and should site owners use them on their websites? Learn the history of the meta keyword tag and why SEO experts dismiss it as a general rule. Read on for everything you need...
Local SEO makes it easier for potential customers to find you — right when they need your services or products most. But it’s not as simple as just putting your city name on your website....
Search engine optimization novices tend to ignore low-competition keywords, focusing instead on higher difficulty keywords with more monthly search volume. This is actually leaving traffic on the...
Looking to gain more visibility in search results? Why not target position zero? This coveted spot sits prominently on top of organic search results. Learn how to increase your chances of landing it...
Keyword research forms the foundation of every SEO strategy, and keyword difficulty is an essential metric to help evaluate the best keywords to target for your website. Understanding how keyword...
Redirect chains may not seem like a big deal since they happen in the background, taking users from one page to another and yet another until they get to their final destination. However, they can...
Talking to your computer isn’t just a science fiction concept anymore. Voice search is revolutionizing the way we interact with technology and seek out information online. Make sure your site shows...
Think using the same keyword on multiple pages will increase your chances of ranking? Have multiple pages targeting similar keywords that share search intent? Learn how keyword cannibalization can...
Ready to optimize your site but not sure where to start? In this guide, I share why selecting a focus keyphrase is critical for SEO and which SEO tools you can use to help you integrate crucial...
Keywords aren’t just important phrases related to your industry. They can also be questions that your target audience wants the answer to. Round out your SEO strategy by including question keywords...
A B2B SEO marketing strategy can position your business as the solution to searchers’ problems. Learn how it differs from B2C SEO and how your organization can create a strategy to gain organic...
Business leader Peter Drucker is famously credited as saying, ‘If you can’t measure it, you can’t manage it.’ While that may not be true in ALL things, it’s definitely true in SEO.
