No matter the size of your website, a thoughtful structure creates an intuitive and seamless user experience that both visitors and search engines will love. Keep reading for website architecture...
Make it easier for Google to find your pages — include a sitemap on your website to showcase how your pages relate to each other. Explore a sitemap example, learn how to create sitemap files, and...
Get to the bottom of the .com vs .net SEO debate so you can make the best decision for your business. Keep reading to learn more!
Confused by the ongoing debate about the SEO benefits of using a subdomain vs. subdirectory site structure? Let’s clear away the smoke, put away the mirrors, and get to the heart of the matter.
Noindexing a page helps you reduce index bloat and maximize your crawl budget. But telling Google not to index a page sounds antithetical to getting your pages on page one of search results. Learn...
If you’ve found yourself asking, “what is an SEO service,” you’re not alone. It’s not always clear what SEO services include — especially if you’re new to search...
Need to improve your company’s search engine optimization (SEO) strategy and not sure where to start? Good news! Better SEO is within your reach. Get started today with our step-by-step...
Failing to capture your target keywords? Organic traffic not where you want it to be? Uncover the issues that could be holding you back with an SEO audit. Learn more below.
Page speed is a well-known Google ranking factor — one that plenty of websites struggle with. Discover how different elements can slow loading times and what you can do to increase page speed...
On-page search engine optimization is all about maximizing your visibility in search results by improving the content of your web pages. From headers to internal links, on-page SEO impacts how...
Mobile-friendliness has evolved since it first emerged as a ranking signal. With Google defaulting to mobile-first indexing, having a mobile-friendly site is more crucial than ever — especially if...
Redirect chains may not seem like a big deal since they happen in the background, taking users from one page to another and yet another until they get to their final destination. However, they can...
Trying to snag a rich snippet for your video? Want to showcase your reviews on search engine results pages? Structured data gives Google the info it needs to showcase your web pages in SERPs — as...
Think Google can easily find any web page you publish? Think again. Internal linking makes crawling your website easier and showcases how your content fits together. Orphan pages — those with no...
Control what gets indexed on your website and what doesn’t with a robots.txt file. Learn why they matter for SEO and how to block search engines from crawling certain directories.
A good technical SEO strategy makes your website easier to crawl and index, all while improving the user experience. Read on to learn about the technical SEO basics that can have a huge impact on...
Business leader Peter Drucker is famously credited as saying, ‘If you can’t measure it, you can’t manage it.’ While that may not be true in ALL things, it’s definitely true in SEO.
Improve communication between your marketing team and your web developers. Learn how to talk about different technical SEO needs to get everyone on board with your strategy.
