Do you still remember the time when HTML was the only way to make a webpage (unless if you’re using the extremely limited WYSIWYG webpage editors at the time)? Boy, the current generation is living the life of easier website creation through the birth and development of WordPress. This blogging software has evolved from a tool for bloggers to a complete content management system (CMS) program. All you need to do is install the software, enter your content, and click “Publish”.
On top of that, a lot of plugins have been created to enhance the search engine attractiveness of your WordPress-powered website. Just by installing choice plugins, you’re already replicating the skills and expertise of search engine optimization companies. If you’re looking for WordPress add-ons that can help you boost your website’s Google rankings, then you’ve come to the right place!
In no particular order, here are five of the best WordPress plugins to increase traffic to your pages:
1. WordPress SEO by Yoast
Arguably the most complete SEO plugin for WordPress, this service from Joost de Valk has lots of features that aim towards improving the probability of your website to be noticed by search bots. Some of its best features include: automatic site meta tags and other technical SEO aspects, comprehensive page analysis, an automatic XML sitemap, use of breadcrumbs, and optimization of RSS.
2. Yet Another Related Posts Plugin (YARPP)
One of the best search engine optimization tips is internal linking, which involves putting hyperlinks pointing to the same domain. Just imagine a search spider crawling through your index page and discovering a lot of internal links and going through each and every one of them. YARPP will provide relevant internal links by placing hyperlinks related to the page being accessed. It also provides a way for site visitors to stick to your website by discovering related links.
3. SEO Friendly Image
Images cannot be read by search bots, so this plugin makes sure that all of your images have search-readable content. This plugin will put ALT and TITLE tags to your images (if you haven’t).
4. Google XML Sitemaps
It may sound a bit archaic to think that sitemaps still have relevance in today’s developed web structure, but they still do. In fact, sitemaps serve as one of the first areas of your website that search spiders will discover. If you’re using WordPress, better install this plugin to generate a sitemap that automatically updates when you publish something new.
5. W3 Total Cache
Search engine algorithms have included site speed as one of the metrics to boost search rankings. It’s a good practice to utilize content delivery networks (CDNs) and site caching. While most of these kinds of services are expensive, this plugin is totally free and will give you the essential caching to speed up your page loading time.
These plugins are available to enhance your site’s SEO. However – and perhaps more importantly – your website should feature content that is rich and interesting. Just like any online user, search engine spiders prefer to discover site content rather than look for keywords and technical upgrades.