IN THIS ARTICLE:

    Most website owners have one goal in mind and that is to boost their search engine ranking. The good news is that there are many tips and tricks that can help them optimize their website and one of them is the site map. In this article, we will discuss the importance of an SEO site map, and how it can enhance the potential of your website to hit it big in search results.

    What is an SEO Site Map?

    As the name implies, a site map is a document that lists down the pages of your website. This makes it easier for online users to navigate your website, and for search bots to index your site pages. The site map serves as a communication tool between search engines and your website.

    A site map shows Google the structure of your site, its sections, and the links between them. It helps the search engines understand the structure of your website while crawling it. Introduced in 2005, it is also known as URL inclusion protocols since they advise search engines on what to crawl.

    Benefits of Having A Site Map

    There are many reasons why creating a site map for your website is a good move. Aside from passing more data to search engines, the site map also offers the following benefits:

    • It lists down all URLs from your website, and provides search engines with a list of discoverable pages on your site.
    • It helps search engine spiders prioritize important pages. This way, bots will first focus on these pages.
    • It provides temporary information. By adding two optional tags, you can give additional data to search engines so they can easily crawl your search engines. The tag lastmod informs spiders when the page was last changed. Meanwhile, changefreq tells how often the page is likely to change.
    • It minimizes your reliance on external links that will make search engines locate your site. It also helps clean up messy links.
    • Site maps help classify website content.
    • Site maps helps get your pages indexed quickly.

    How to Generate A Site Map

    seo site map improves your businessThe good news is that you don’t have to be an expert programmer in order to add a site map to your website. There are a couple of ways you can generate a site map:

    Use an online site map generation tool

    Some apps and tools can create the site map for you! Check out these online site map tools to help you create a site map on your website.

    Download and Install

    Although a bit difficult for newbies, this strategy allows more control on the output. After downloading, you can install and configure the downloaded SEO site map on your website. Make sure that your server has Python 2.2 in order for the site map to work.

    Submitting Your Site map

    Upon creation of the site map, you need to inform Google that you have one on your website. To do that, you first need to create a Google Webmaster Tools account, and add your website. You would need to verify that you legitimately own the website, before you can submit a site map to Google.

    Conclusion

    Although it’s not considered the ultimate SEO solution, adding a site map to your website can increase the chances of your site to get discovered by search engines.

    New call-to-action

    Leave a Reply

    Your email address will not be published. Required fields are marked *

    Additional articles

    SEO Predictions for 2021: Back to Basics

    To gain traction in the coming year, resist flashy tactics and hyped-up SEO trends and instead, focus on the core principles of optimizing for search.


    Everything You Need to Know About Search Intent Optimization

    Search intent is a deceptively simple SEO concept that can power up your search efforts when you put it to good use. If keyword research answers the question of “what” potential customers...


    Five SEO Tips That Capture Holiday Attention and Boost Sales

    Between the Q4 rush, the abbreviated weeks due to bank holidays, and having to juggle a litany of “real world” holiday prep, the holidays can often leave us feeling like we have more work than...


    Let's give your business the attention it deserves