QiPoint develops B2B software for content management, security audit, and reporting on programs like SharePoint and Office 365. Among their clients are organizations like the Department of Justice, NASA, NATO, the White House, Microsoft, and Intel.
QiPoint’s website was thriving. With strong trial download numbers, consistent revenue, and numerous contracts, it was clear that their software was in high demand. However, a site update put that all in jeopardy. Changes to pages, URLs and other elements broke backlinks that had taken the VP of Digital Marketing years to establish.
QiPoint immediately saw a drop in the number of trial software downloads, fewer site visitors, and even lost keyword rankings.
Goodbye, SEO Guessing Game
Andres reached out to what he called a “serious” SEO agency, ready to invest significant resources in recovering his position in the market. But nothing happened.
When Andres found Victorious, he found an SEO agency that could explain its process, anticipated results, the ‘how’ and ‘why’ of each action, and (most importantly) deliver on its promises.
QiPoint’s first month with Victorious was methodical. The process was well staged, the step-by-step made sense, and it was thorough. With our project management tools, Andres could see:
- * what was happening,
- * what we planned for the following month and further into the future,
- * how much time an action took,
- * which goals were being accomplished, and
- * how it was all being achieved.
In that first month, QiPoint’s traffic nearly doubled, bringing it just above where it had been before the website update. Victorious fixed broken links, resolved duplicate content issues, and put QiPoint’s SEO back together.