SEO for Niche Sites

Full-service SEO strategies for your custom business model

Managing a hyper-specific business that caters to a small audience? Victorious specializes in niche SEO strategies and blue ocean markets.

Keyword Strategy

Intuitive keywords are selected by Victorious that match commercial, volume, and competition levels to deliver new customers.

Unmatched Technical SEO

Victorious ranks high value geo-specific pages using 200+ optimization factors to outpace and outrank your competition.

Small Business Link Building

The Victorious combination of technology and people can acquire unlimited hyper-targeted links with Google-approved metrics from new referring domains to any desired page on your website.

Get the results you need

Building Your Business with Niche Site SEO

Niche site SEO is changing the game online. Having a good website is paramount no matter what industry you are in or how large your viewing audience is. Aside from a website is a huge convenience to your customers and potential clients, it simply shows that you are on top of your game when it comes to technology and all things internet. As time goes on, this is only going to become more and more important. When you take a look at all of the visitors of the website look at on a daily basis, you can see that a lot of them offer massive amounts of content.

Take sites like YouTube, Facebook, Huffington Post, and the major news sites. Their content is vast and appeals to a lot of visitors, which makes them highly popular. As a small business owner or niche website owner, it might make you feel that you can’t even compete with the numbers they pull. It might even make you question if you should have a website at all. Fortunately, there is a way for you to still be competitive online, and that is with niche site SEO.

How Niche SEO can
build your business

  • What is Niche SEO?
  • Our SEO Team for News Sites
  • Keyword Research for Niche Sites

What is Niche SEO?

A niche is a highly specific portion of a market or target audience. A website that caters to a particular niche is not interested in drawing the masses to their homepage. Instead, they want only those visitors who are passionate about or highly desire what they offer. This means that SEO niches need to deliver only the targeted content and not much else. This way, they can become the experts in their niche, continue to deliver valuable content, and gain a loyal following of raving fans.

Our SEO Team for News Sites

You’ve heard the saying “I’d rather be a big fish in a small pond than a small fish in a big pond,” right? That’s the appeal of SEO for niche sites. The idea is that you can corner a small portion of a giant market, make sales, and still do well for yourself. The best niches for SEO are those that haven’t been discovered yet but have many people searching for them every day. The challenge is getting this specific audience to your site and the traffic challenges are real in a sea of distractions. This is why many invest in niche website SEO agencies to get the ball rolling and maintain the momentum.

No matter the industry, size of the website, or the niche, you need a strong SEO foundation to get search engine traffic. In the niche marketing business, it’s really the only viable option for sustainability. In other words, you aren’t going to make much money without it.

Google is the number one search engine and absolutely dominates the search queries performed online every day. Knowing how to get your offer in front of your potential customers and clients, even if the number isn’t in the thousands, means knowing how to work with Google.

Here are some members of our team who all contribute to bringing you the best niches for SEO.

Content Writers: Content writers have to do more than keyword stuff. They need to write content that gets your audience involved and keeps them coming back for more. They should have a strong understanding of your brand and deliver content that converts visitors to buyers.

Technical Specialists:
These are the developers, designers, and overall wonder techs who make sure your site is structured well and organized. This means a site with faster loading speeds, mobile-optimized design, and correct schema codes.

Link Specialists: Our link builders work to create safe and effective inbound links that improve your authority and rankings. Unlike black-hat SEO link building “consultants,” our team members do everything with an eye toward quality and ethically placed links.

Local Business Specialists:
Sometimes the local reputation matters with SEO for niche sites. Our local business team makes sure that your local profile and business presence on Google My Business and Yelp are sound and reflect the best of who you are.

Keyword Research for Niche Sites

Our keyword experts get top billing around here because we know just how critical effective keyword research is for your success. We mentioned how important good content is, but what makes it go from good to great is relevant and properly placed keywords. They give you the edge over the “big fish” when you can prove to the search engines that your content is more meaningful than generalized content on a larger site. When you think about making Google searchers happy, SEO for niche sites becomes a little easier. What are they searching for, and how can you help them? Our team gets to the heart of these questions and primes your site for getting to the right answers.

Victorious SEO decoration wave
See how Victorious helped Parasoft with a strong product launch in a niche without high-volume keywords.
They deliver on every request that we have and every promise they give.
Eddie Cervantes
Digital Marketing Specialist - Parasoft
Foresee medical - an SEO SaaS case study
See how Victorious helped ForeSee Medical increase impressions by nearly 11,000%.
I've worked with probably six SEO agencies over the years, and Victorious is by far the best. The collaborative strategy we've developed with them has shown consistent increases month over month.
Steve Barth
Marketing Director - ForeSee Medical
Tithely Case Study
See how Victorious helped experience a 513% year-over-year increase in organic traffic
Victorious has been extremely consistent and reliable through our entire engagement. Our results speak for themselves.
Frank Barry
How Victorious takes SEO ROI

Campaign Metrics

Goal Tracking
Call Tracking

Ecommerce tracking works similarly as goal tracking but the metric tracked differs slightly. For businesses whose POS (point of sale) is directly on their website, ecommerce tracking provides a comprehensive overview of data during an SEO campaign and allows businesses to see opportunities in scalability and in increased revenue. By channeling the data through filters like organic search, social media, email, etc. we can trace the origin of traffic which helps determine which channels are most effective through SEO and analyze and improve where needed.

Depending on the size of business, goal tracking, and eCommerce tracking help communicate the effectiveness of an SEO campaign. All Victorious SEO campaigns use goal and eCommerce tracking to show just how effective the SEO is working. Tracking these metrics shows how increased traffic turns into increased leads and increased leads turn into an increase in revenue.

ROI is the ultimate metric of success in determining the ways SEO has boosted organic traffic to your website and your search engine result page ranking. Victorious reporting provides detailed metrics that focus on revenue generated and return on investment to see notable wins, as well as areas for improvement. By analyzing the source from which the revenue was generated, like organic traffic or email sequences, Victorious can determine active channels and optimize appropriately. The account management in our SEO services includes monthly reports that focus on revenue generated and return on investment to see notable wins in your SEO campaign, as well as areas for improvement and possible increases in SEO practices.

Many businesses get most of their conversions from phone calls, whether it’s a doctor’s office or direct service providers like lawyers and plumbers. Call tracking provides the sources of your phone calls and conversions using a different phone number to track the source of the call – organic, pay-per-click, and even offline advertising. Using dynamic number insertion, Victorious can also track the keyword, source of conversion, and other pertinent information about the call to accurately track SEO ROI and conversion rates.

Victorious SEO metrics dashboard for desktop and mobile
2020 SEO Market Leader

Why choose Victorious?

Victorious specializes in SEO strategies that not only win awards but drive bottom-line results.

Education and Empowerment

Transparency is the priority. Trust in the Victorious SEO strategy is founded on educating and empowering each client to better understand the SEO process and campaign. Victorious' strategy is a point-by-point plan with a full explanation of why each step is necessary, how it will impact SEO, and what results can be expected. Have a question about the lingo or how a strategy was developed? We'll answer it. There is no question too big or too small - and we'll never tell you that it's all in the "secret sauce."

Dedicated to Data

Smart data for smart people. Each SEO campaign with Victorious is rooted in hard data collected, sorted, and analyzed by SEO experts. By taking the guesswork out of the process, the campaign is designed to reach your target audience.

ROI Obsessed

Yield positive ROI with Victorious' data-centric SEO strategy. Whether you're a small business or a Fortune 500, every dollar counts. Victorious' sole success metric is ROI - if you're not earning, we're not succeeding. Never again guess if SEO is generating a net-positive return - your team and your investors will love the financial insight.

Seamless Team Integration

Gain a dedicated in-house SEO team without hiring a dedicated in-house SEO team. Victorious works as an extension of your team in collaboration with your ideas, goals, and marketing initiatives. Meanwhile, you gain valuable SEO insight from a collective group of SEO experts that share challenges and solutions for ever-improving SEO strategy.

Seamless SEO Team
Let's give your business the attention it deserves