Niche Driven Search Engine Optimization
Managing a hyper-specific business that caters to a small audience? Victorious specializes in niche SEO strategies and blue ocean markets.
Managing a hyper-specific business that caters to a small audience? Victorious specializes in niche SEO strategies and blue ocean markets.
Intuitive keywords are selected by Victorious that match commercial, volume, and competition levels to deliver new customers.
Victorious ranks high value geo-specific pages using 200+ optimization factors to outpace and outrank your competition.
The Victorious combination of technology and people can acquire unlimited hyper-targeted links with Google-approved metrics from new referring domains to any desired page on your website.
An SEO niche is a highly specific portion of a market or target audience that you focus on building and promoting your website around. These niches fall into two areas: white and gray. White gains traffic from many sources, while gray primarily relies on only SEO.
You’ve heard the saying “I’d rather be a big fish in a small pond than a small fish in a big pond,” right? That’s the appeal of SEO for niche sites. The idea is that you can corner a small portion of a giant market, make sales, and still do well for yourself. The best niches for SEO are those that haven’t been discovered yet but have many people searching for them every day. The challenge is getting this specific audience to your site and the traffic challenges are real in a sea of distractions. This is why many invest in niche website SEO agencies to get the ball rolling and maintain the momentum.
No matter the industry, size of the website, or the niche, you need a strong SEO foundation to get search engine traffic. In the niche marketing business, it’s really the only viable option for sustainability. In other words, you aren’t going to make much money without it.
Google is the number one search engine and absolutely dominates the search queries performed online every day. Knowing how to get your offer in front of your potential customers and clients, even if the number isn’t in the thousands, means knowing how to work with Google.
Here are some members of our team who all contribute to bringing you the best niches for SEO.
Content Writers: Content writers have to do more than keyword stuff. They need to write content that gets your audience involved and keeps them coming back for more. They should have a strong understanding of your brand and deliver content that converts visitors to buyers.
Technical Specialists: These are the developers, designers, and overall wonder techs who make sure your site is structured well and organized. This means a site with faster loading speeds, mobile-optimized design, and correct schema codes.
Link Specialists: Our link builders work to create safe and effective inbound links that improve your authority and rankings. Unlike black-hat SEO link building “consultants,” our team members do everything with an eye toward quality and ethically placed links.
Local Business Specialists: Sometimes the local reputation matters with SEO for niche sites. Our local business team makes sure that your local profile and business presence on Google My Business and Yelp are sound and reflect the best of who you are.
Our keyword experts get top billing around here because we know just how critical effective keyword research is for your success. We mentioned how important good content is, but what makes it go from good to great is relevant and properly placed keywords. They give you the edge over the “big fish” when you can prove to the search engines that your content is more meaningful than generalized content on a larger site. When you think about making Google searchers happy, SEO for niche sites becomes a little easier. What are they searching for, and how can you help them? Our team gets to the heart of these questions and primes your site for getting to the right answers.
Ecommerce tracking works similarly as goal tracking but the metric tracked differs slightly. For businesses whose POS (point of sale) is directly on their website, ecommerce tracking provides a comprehensive overview of data during an SEO campaign and allows businesses to see opportunities in scalability and in increased revenue. By channeling the data through filters like organic search, social media, email, etc. we can trace the origin of traffic which helps determine which channels are most effective through SEO and analyze and improve where needed.
Depending on the size of business, goal tracking, and eCommerce tracking help communicate the effectiveness of an SEO campaign. All Victorious SEO campaigns use goal and eCommerce tracking to show just how effective the SEO is working. Tracking these metrics shows how increased traffic turns into increased leads and increased leads turn into an increase in revenue.
ROI is the ultimate metric of success in determining the ways SEO has boosted organic traffic to your website and your search engine result page ranking. Victorious reporting provides detailed metrics that focus on revenue generated and return on investment to see notable wins, as well as areas for improvement. By analyzing the source from which the revenue was generated, like organic traffic or email sequences, Victorious can determine active channels and optimize appropriately. The account management in our SEO services includes monthly reports that focus on revenue generated and return on investment to see notable wins in your SEO campaign, as well as areas for improvement and possible increases in SEO practices.
Many businesses get most of their conversions from phone calls, whether it’s a doctor’s office or direct service providers like lawyers and plumbers. Call tracking provides the sources of your phone calls and conversions using a different phone number to track the source of the call – organic, pay-per-click, and even offline advertising. Using dynamic number insertion, Victorious can also track the keyword, source of conversion, and other pertinent information about the call to accurately track SEO ROI and conversion rates.
Victorious specializes in SEO strategies that not only win awards but drive bottom-line results.
Whether you're a small business or a large real estate agency, your marketing dollars matter. Our holy grail success metric is ROI — if you're not earning, we're not succeeding.
Gain all the benefits of an in-house SEO team without hiring an in-house SEO team. We work as an extension of your digital marketing team with your ideas, goals, and marketing initiatives while offering valuable SEO insight.
Transparency is the priority. Trust in the Victorious SEO strategy is founded on educating and empowering each client to better understand the SEO process and campaign. Victorious' strategy is a point-by-point plan with a full explanation of why each step is necessary, how it will impact SEO, and what results can be expected. Have a question about the lingo or how a strategy was developed? We'll answer it. There is no question too big or too small - and we'll never tell you that it's all in the "secret sauce."
Fully operational in 45 days or less. Don't wait months to see ROI - with Victorious' industry-leading 200+ Point SEO Audit you can experience results faster than any other agency.