Unlock Organic Growth With Cannabis SEO
Learn how marijuana and CBD SEO services can take your cannabis business from budding to booming.
Learn how marijuana and CBD SEO services can take your cannabis business from budding to booming.
We'll identify keywords that match commercial intent, volume, and competition levels to drive valuable traffic to your cannabis company.
We'll help you improve high-value geo-specific pages using 200+ optimization factors so you outpace and outrank the competition.
We have a proven track record of acquiring hyper-targeted links from new referring domains to any desired page on our clients' websites.
Cannabis search engine optimization (SEO) is the process of optimizing cannabis sites for organic search by creating relevant content and building a solid link-building strategy.
As CBD and marijuana SEO experts, our goal is to target search queries related to your business to increase your business’s visibility on search engine result pages (SERPs). As you rank higher for relevant keywords, you’ll gain visibility. And as you gain visibility, you’ll gain more website traffic.
If your cannabis business relies on online sales or awareness to survive, a strong CBD SEO or marijuana SEO strategy is a must-have. Because of the restrictions surrounding paid advertising for cannabis, marijuana and CBD companies should consider investing in a cannabis SEO agency partnership — it’s the best regulation-friendly alternative to grow your business.
Even if you’re a local dispensary that relies heavily on foot traffic, having an SEO strategy is the essential for attracting more customers. Having a website with no SEO is quite literally giving customers to your competition. 91% of the time a potential customer goes to Google to start shopping for an item, they only click results on the first page.
Consider SEO services if your business falls into any of these categories:
If you’re looking to build a sustainable, well-rounded cannabis website with a steady flow of traffic, then focusing on optimizing your site using:
Link-Building: The Golden Ticket To Growing Your Business
Linking correctly and efficiently will be your leg-up to boost your ranking. The problem is that it could take the average person hundreds of hours to get enough links to make any sort of impact. Enter: A cannabis SEO company.
We tailor your link-building plan to your campaign goals, effectively bridging competitive gaps in unique referring domains, strengthening your website’s topical authority, and accelerating traffic gains to your most important pages.
No matter the size of your company, organic traffic is the most scalable and cost-effective way to acquire new customers. It allows you to maximize your website’s profitability with unique customers who were previously unaware of your website.
Reaching the Right People at the Right Time
Target keyword themes that are most relevant to your business and match queries with various levels of search intent will provide more valuable opportunities for prospective visitors to discover your website and engage with your brand.
Consider this: On average, 2.5% of visitors to a website turn into customers. With this logic, one could assume that for every 1000 organic visitors from SEO, your business will receive 25 – 30 new customers.
For businesses whose POS (point of sale) is directly on their website, ecommerce tracking provides a comprehensive overview of data and allows businesses to identify scalable opportunities.
By channeling the data through filters like organic search, social media, email, etc. we can trace the origin of traffic, which helps determine which channels are most effective and if your WordPress SEO tactics are paying off.
Whether as a local online dispensary or as a global cannabis publication, goal tracking is essential to gauge the effectiveness of an SEO campaign. All Victorious SEO campaigns use goal and eCommerce tracking to depict if and how organic visitors are engaging with your website. Tracking these metrics allow for your business to close the loop on your marketing efforts in order to gain the insights necessary from your customers.
From local online dispensaries to global cannabis publications, goal tracking is essential to gauge the effectiveness of an SEO campaign.
It shows how and when leads enter the marketing funnel so they can be handed off to the sales department at the appropriate time. It also allows you to see how organic search performs as a marketing channel so you can track the success of your SEO efforts with data-driven results.
Return on investment (ROI) is the ultimate metric of success when determining the effectiveness of your SEO campaign.
We share monthly performance reports that highlight your campaign’s return on investment. Analyzing which channel revenue is generated from, like organic traffic, helps us dial in and optimize them further. On top of allowing us to see notable wins, consistently monitoring your campaign’s progress also identifies areas for improvement.
Understanding how SEO impacts ROI allows businesses of all sizes to scale their campaigns accordingly so they can boost their rankings, bring more traffic to their site, and increase their ROI.
For businesses such as cannabis wholesalers, leads often come in via phone call or email sequences. Tracking whether these leads ultimately originated from organic search provides a quantifiable measurement of how your SEO efforts are impacting lead generation.
Call tracking and email tracking allows us to continually optimize on-page and off-page attributes to boost organic traffic to your site.